February 2012
5 posts
Fact based marketing strategy
Many economists are talking about strategies and usualy all the talks are ending with three activities, strategic marketing consists of:
Choosing objectives for the organization.
Positioning the organization relative to others in its market or environment.
Steering the organization over time through the marketing policies and decisions that affect its performance.
Business has to...
Implementing strategic decision model on emission...
Vasily Komarov
Ph.D., Associate Professor
Financial University under the government
of the Russian Federation
Department of Marketing
Implementing strategic decision model on emission and placement bond-like papers in IPO market
Abstract
For the last years modern and dynamic growing businesses are facing problem of market capital growth, and IPO market becomes the great solution for...
MARKETING STRATEGYC POSITION IS CHANGING THROUTH...